Proof Pudding Identity
Proof Pudding is “the ultimate blog of food and proof.” Having designed the original logo and site a few years back, I decided it was time for a refresh. The new logo (above) is a bold stamp of approval emphasizing the concept of ‘proof’: when site author The Proofmeister grants a recipe or restaurant with his approval, that’s Proof.
The identity carries over to a series of header banners I designed – which now rotate on every page load. The banners (thumbnails below) feature the site’s logo, title, and slogan emblazoned over bold close-up photos of food. Proof!
Written on July 11th, 2011
i think we need to get majeska a rubber stamp with this logo. it would be very satisfying to see him slam down approval authoritatively at all restaurants deems proof positive
Written on July 26th, 2011
We have that already sump- the official seal of proof!